Recently Viva have been tackling more and more online marketing, pretty much all of the telecom companies are seeing the value of social networking and blogs in Kuwait and its a very nice thing the Big Three are doing. Recently over the past year Viva seemed to be aggressive about gaining online coverage getting more and more blogs but what I find to be restrictive about their sponsorship. If you are sponsored by Viva you can’t cover any social networking event by the other telecom companies, and you can’t cover new product details of the other company. This is when I think that advertising isn’t worth it when there are restrictions of these kinds attached to it.

Update: Wataniya & Zain do not have that policy, they are fairer in the way they do business.